Solve your own childrenswear dilemmas by launching your very own children’s clothing brand with the help of Sewport. This online platform connects designers and entrepreneurs with the right fashion clothing manufacturers and clothing factories so that you can start your own childrenswear label and build a successful clothing business.
 
Childrenswear is a billion-dollar industry. Wherever you shop, you’re likely to find a childrenswear section of the store with super-cute items, created to entice loving parents into parting ways with their hard-earned money.
 
The majority of childrenswear brands create either practical, low-budget clothing for the masses and for parents who don’t have a huge disposable income or high-end, luxury clothing, created for the lucky few. Although extremely cute baby clothes and accessories are the result of these brands and the market is booming, there is certainly always room for a new childrenswear brand that decides to create something a little different.
 
Are They Really Solving a Problem?
 
When you look at childrenswear, does it serve the same purpose as adult clothing? Yes, you want your baby or child to be well-dressed and well-presented but does your kid’s clothing solve problems and ease your day with the things that generally pop up when looking after children? Are the clothes designed to make life easier for parents? Mostly, not.
 
Whether it’s designing intelligent clothes that can adapt to the life of a child through technical fabrics or clever designs or even creating a vegan or sustainable childrenswear line that can actively teach kids about the importance of living an eco-friendly lifestyle, there is room in the market for a childrenswear brand that does more than just dress a child.
 
Make the Change Yourself
 
If you’ve spotted a gap in the market for a new childrenswear brand, why not make the change yourself and start your own clothing business. Whether you know a lot about fashion and business or not, it is now easier than ever to start a business from scratch and with a little help from some key professionals and a lot of hard work, you can create your own problem-solving kidswear label.
 
Starting Your Own Childrenswear Brand
 
Starting your own childrenswear brand is difficult but in no way impossible. One of the key factors to embrace if you decide to take this route is that it can take a long period of time before you’re ready to launch and preparation and planning before this time comes is crucial to its success in the industry.
 
What to Expect
  • To Invest Money
As much as you can do without high investments these days, you will have to invest a certain amount of money into a new business. Therefore, it’s important to try to create some sort of average budget at the very beginning of the process to prepare yourself for what is to come to achieve what you want.
  • You Can’t Please Everyone
You will quickly learn in business that you will never please and cater to everyone and that’s ok. Pick your niche and stick to it and simply worry about pleasing them.
  • You Can Stay Small
With the help of the Sewport platform, you can now connect with smaller clothing manufacturers more easily than ever before, meaning that as a small business you can remain as small as you like.
  • Your Plans Will Change
Nothing ever goes exactly to plan when it comes to business and you have to ensure you are ready and willing to roll with whatever comes along and adjust and adapt your business to survive and thrive.
 
How Much Money Do You Need to Start a Childrenswear Brand?
 
This is something you will need to consider from the beginning of your journey and will depend on your expectations from your launch, as well as the product collection you intend to launch with. For start-ups, you will likely want to launch with the minimum quantities that your chosen clothing factory will allow. Once you know this figure it will help you to begin building your budget. You also need to consider the costs of creating an e-commerce website and marketing your new label, which will depend on how much work you are able to do yourself and how much you will need to outsource. Think about all of these aspects from start to finish to calculate how much money you’ll need to start your new childrenswear brand.
 
How Can You Launch a Childrenswear Brand Alone?
 
When it comes to starting your own childrenswear business, reaching out to suppliers and clothing manufacturers can be one of the most intimidating aspects of planning, especially for a new entrepreneur. To help you connect with the right suppliers for your business, Sewport launched an online platform, making this process easier and less stressful, introducing designers and small business people with the right factories that make clothes, so you can bring your brand to life.
 
The process is simple. After you have created an account, input your job and specific requirements into the Sewport platform and be connected with various factories who let you know that they’re interested in taking on the production of your garments. From here, you can discuss exactly what you need from them and create a job spec that details expectations on both sides, allowing you to focus on the rest of your business.
 
Start Niche, Then Grow
 
When starting your own clothing business, it can be tempting to start on a large scale with a huge collection and a range of different offerings. However, if this is your first business and especially if the budget you’re working with is fairly small, don’t be afraid to start small and niche and then grow as your business takes off.
 
Ralph Lauren, one of the largest clothing brands in the world started with just a beautiful silk tie, designed and created with purpose. So, if you’re starting small, perhaps begin with just one or two of your very best designs, whether it’s anything from T-shirts, bibs or even swimwear. Once you’ve nailed your first product, you’ll have more freedom, expertise and experience to launch new wider ranges of products and your logistics, web platforms and branding will already be running in the background.

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