Let’s face it; it’s not until we reach a certain age that we actually start to realise how delicate the skin on our faces is, and how we should be taking extra care when it comes to protecting it from the harsh environment.

 

The sun is one of the biggest aggressors when it comes to damage and premature ageing of the face, which is why we should all really be wearing SPF each and every day.

 

Unfortunately, not everyone is aware of this – indeed, an overwhelming number of Irish women only reach for the SPF when they’re in warmer climes.

 

According to new research conducted by suncare giant Ambre Solaire, almost a quarter of Irish women – a staggering 23 per cent – admitted to only using sun protection on their face when they’re abroad.

 

This is all the more concerning in light of another statistic – up to 80 per cent of a person’s annual UV exposure happens in day-to-day life, not while they’re on holiday.

 

And the figures speak for themselves, considering that 32 per cent of Irish women surveyed in the City Sun report admitted to suffering sunburn to their noses in their own city environment.

 

So, why is suncare protection so important? Well, when we’re out in the sun, we’re exposed to UVA and UVB rays. These pose a major danger to unprotected skin, causing premature ageing and wrinkling along with damage to the various layers of the skin.

 

 

Given the damage that the sun’s harmful rays can inflict upon our skin, it’s surprising to learn that so many Irish women are giving a daily SPF routine a skip. The reasons why aren’t so baffling, though: while many are turned off by the sticky feeling, others are afraid it’s going to ruin their makeup.

 

Surely someone has come up with a solution for this, we hear you ask. Well, actually, yes.

 

Garnier Ambre Solaire has launched its Sensitive Advanced Protecting and Hydrating Face Mist with SPF. Not only has this mist been designed to provide protection from the sun’s harmful rays, but it’s lightweight and can be easily applied under or over makeup – winning!

 

Talking about this handy new product, Harley Street Dermatologist Dr Justine Kluk emphasised the importance of a daily suncare routine.

 

“Protecting your skin in the sun is just as important in the city as it is on holiday,” she explained.

 

“With so many women in Ireland fighting premature ageing, one of the simplest ways to make a positive change to your skin is to apply a face mist with SPF50, UVB protection and UVA protection in the morning, and regularly throughout the day as part of your daily beauty routine.”

 

For more information, simply follow this link.

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