As new parents or parents to newborns, we’re told time and time again of the dreaded sleep training, lack of sleep and disrupted sleep that comes with adding new members to the family. Most of us simply accept that for the next few years after baby arrives, we’ll simply be in a state of permanent exhaustion. And if you have twins or multiple children, you can multiply that exhaustion by two!
But Erica Hargaden’s Sleep Series program says that may not necessarily be the case.
The Sleep Series is an online video-based service that was created by paediatric sleep consultant, Erica Hargaden. Erica’s company Babogue is adding lots of free content specific to twins and multiples to their suite of online programmes. This module is intended to guide parents on how to establish a successful sleep routine for their little ones. All customers of The Sleep Series enjoy lifetime access to their sleep programmes so each of their existing clients will benefit from this bonus content also free of charge.
Erica Hargaden, the creator of The Sleep Series, helps parents overcome their children’s sleep challenges through her private practise, Babogue, which is based in Kildare. She wanted to help more families than private consultations would allow and created an affordable accessible solution in her online sleep programme, The Sleep Series. These programmes have literally helped thousands of families all over the world with their children’s sleep via her website Babogue.com.
Trying to get a baby into a sleeping routine is challenging for all new parents, whether it’s their first time or their fourth time. When Erica Hargaden found a sleeping routine that worked for her own three kids, she found friends coming to her for advice. This led her to train as a Paediatric Sleep Consultant and set up her own practice, Babogue.
Approximately 1.6 million twins are born globally each year and 18 per 1,000 maternities in Ireland annually are twins. The rate of twins being born has been steadily increasing over the past 20 years. In 1999, the twinning rate was 13.7 per 1,000 maternities. In 2019, it was 18.2.
Professor Christiaan Monden, based in University of Oxford, cited the use of medically assisted reproduction since the 1970s - for example IVF, ICSI, artificial insemination and ovarian stimulation as the main reason, as these techniques all increase the likelihood of a multiple birth. Also, women choosing to start families later in life, increased use of contraception and lower fertility overall also plays a role.
Navigating twins and multiples sleep regimes can be difficult for parents, a challenge that is affecting more and more parents each year with the rate of multiples on the increase and Erica recognised the need to strengthen The Sleep Series offering to support them.
Erica commented “I’ve been working with the families of twins and multiples for many years now. We stay very close to our parents, with over 22,000 families connected via our online community and social media platforms, it really helps us to keep an ear close to the ground on what parents want and need.
“My business partner Janet Creighton is the proud mum of twins, so you could say no one is more aware of the reality of the sleep challenges faced by parents in this cohort than we are. We are delighted to extend our programmes and add this bonus content as a gift to our existing clients and make it available to all the new parents of twins and multiples who are interested in creating healthy sleep habits in their households all over the world. The additional twins modules in the Sleep Series is a gift from Babogue to the many families who have supported us and will in turn benefit from this programme in the weeks, months and years ahead.”
The Sleep Series comprises of up to 2.5 hours of video content packed with tools and techniques including information on how much sleep children need by age, how sleep challenges start, what typical sleep challenges look like, how to improve children’s sleep and Erica’s proven seven steps to better sleep as the toolkit parents need to solve the issues at hand.
It also includes access to an exclusive online community where parents can seek expert-led guidance and support while working through their sleep challenges. The Sleep Series is easy to digest and refer back to as required and has been helping thousands of parents in over thirty-one countries for two years.
Earlier last year Erica won a Network Ireland Award in the Emerging New Business category. Erica, who had worked in the hospitality sector in the ten years prior, spent several months researching how to become a certified sleep consultant. Upon completing an online training course in the US, by one of the first sleep consultants in the states, she set up her private practice Babogue in 2017 and has worked with over 2,000 families since then. Babogue offers services and solutions to parents experiencing sleep issues with their children. Erica works with parents to resolve these issues and provides support while they are working through the period of transition. Erica runs Babogue herself in Naas, Co. Kildare and works all over the country with parents of newborns and children of all ages.
For further information visit babogue.com.
